Swiss Innovation Briefing

Creative Economies: Creation of innovation and values for a strong Europe

The role of art and design as an important driver for societal and economic value creation and innovation is more and more recognised at European level. This is evident not least in two recent developments: the establishment of the new EIT Knowledge and Innovation Community for Culture & Creativity, as well as the New European Bauhaus. Creative economies are paradigmatic for how artistic thinking and processes can be made entrepreneurially and societally productive and lead to new forms of value creation. But what are exactly creative economies and how do they play a role on the European level? Which entrepreneurial strategies do artists and designers pursue? How is value-creation conceived and measured in the creative economies?
 
During this briefing, Senior representatives from the new EIT Culture & Creativity KIC and the experienced teams from the Zurich Centre for Creative Economies at Zurich University of the Arts, the u-institut, Berlin and Tabakalera, San Sebastián explored these questions and reflected them with MEP Dr. Christian Ehler, Lisa Lang, Director Policy & EU Affairs Orchestrator for EIT Climate KIC, and Mariachiara Esposito, Policy Officer at the European Commission.

Organisers: the Mission of Switzerland to the EU, the Delegation of the Basque Country to the EU, and SwissCore

Programme: here

Presentations: here

Summary of the event: here